Google launches iOS AdWords app for marketers to manage their ad campaigns on the move | VentureBeat | Marketing | by Paul Sawers

Google has finally launched a native iOS app for AdWords, letting online marketers monitor and manage their online advertising campaigns on the move. Today’s launch comes almost a year after Google introduced the app for Continue reading Google launches iOS AdWords app for marketers to manage their ad campaigns on the move | VentureBeat | Marketing | by Paul Sawers

How Inbound Marketing Will Turn Your Company Into A Fortress – Forbes

  JALAA MAREY/AFP/Getty Images The effectiveness of outbound marketing has been declining drastically in recent years. Spam folders, caller ID, and the intuition to ignore snail mail have made old school marketing methods useless. But Continue reading How Inbound Marketing Will Turn Your Company Into A Fortress – Forbes

Posted in Web

U.S. Department of State — Responsive Web Design

Imagine you have hundreds of websites in multiple languages. Do you want to add m-dot sites to the mix? Becca Jenkins explains why the U.S. Department of State is migrating their mission websites to a Continue reading U.S. Department of State — Responsive Web Design

Mozilla’s Founder Wants to Block Ads on Mobile So He Can Serve You Different Ads

Brendan Eich has a plan to revolutionize ad blocking, by providing more ads. It sounds crazy, but it just might work. Source: Mozilla’s Founder Wants to Block Ads on Mobile So He Can Serve You Continue reading Mozilla’s Founder Wants to Block Ads on Mobile So He Can Serve You Different Ads

FTC To Ad Tech Industry: More Transparency, User Control Over Data Is Needed 01/22/2016

The Federal Trade Commission was clear about its position on ad tech and consumer privacy during AdExchanger’s Industry Preview. The verdict: ad tech is growing fast, but it’s not a data free-for-all. Source: FTC To Continue reading FTC To Ad Tech Industry: More Transparency, User Control Over Data Is Needed 01/22/2016